Actions are important. But your motives are even more important…especially today. Because they’re watching you. And they’re judging you.
The people with agendas. Those of strongly held ideologies.
They assume things about your intent. They will judge your actions through their frame, sometimes so much so that it is irrelevant what you actually did. Because they have a scenario in their head that supersedes reality, based on their morals, which you do not meet.
So talk nicely, if you want to fit in.
Or just do what you think is right, and trust that the ones who value content over impressions will back you up.